My Photo Name:  David Edery

Location:  Kirkland

Bio: Manager and Principal of Fuzbi, a consulting firm focused on the business and design of online video games, and research affiliate of the MIT Comparative Media Studies Program.

Full bio & contact info.

My book, "Changing the Game"

  Press reviews can be found here.

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October 31, 2005

East vs. West: Differences in MMOs

Category: Uncategorized — David J Edery @ 11:41 pm

From the Austin Game Conference Asia Track:

  • Anime and realist art are the most popular in Asia; realist art hasn’t done as well in the US.
  • Individualism matters more in the US; community interactions (trading, graphical embraces, etc) matter more in Asia. (My two cents: it is dangerous to underplay community functionality in any region — it always matters.)
  • Simple game controls are more important in Asia, due to habit of gamers in Asia to play with one hand while doing other things (such as eating, text messaging, etc).
  • One Asian company reported that 60% of its customers were unemployed (living off unemployment checks). Some player’s wives wrote in thanks, preferring this to the possibility of gambling.
  • Game companies are big buyers of advertising time in Asia — benefits of such spending are currently unclear.
  • In China, companies pay fees to put up game posters in Internet cafes. Other companies can pay to have them removed. *grin*

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Latest “inside scoop” on Nintendo’s plans

Category: Uncategorized — David J Edery @ 10:45 pm

In no particular order:

  • 25,000 wireless hotspots throughout Europe (unclear how many of these will be McDonald’s locations)
  • Revolution will be “as graphically powerful” as PS3 / 360
  • Revolution users will be ablet to play some games online without actually owning a copy.
  • Online content will not be restricted by geographical region
  • Between the serious committment to online play and the nifty position-sensitive wireless controller, I’m getting more psyched abou the Revolution every day.

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