Category Archives: Articles of Interest

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Every online consumer forum should implement something like this! Danc attacks the topic of workplace productivity. My favorite quote: We simply have a culture that tends to look inward (or at the movie industry) for solutions. A broader education on … Continue reading

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Raph liveblogged Lane Merrifield’s lecture at AGDC. It’s an educational and even inspiring talk on the subject of customer service, from the founder of Club Penguin. I really like Scott Adams’ (aka creator of Dilbert) blog. He’s often quite funny, … Continue reading

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I’ll be giving a lecture at the IGDA Leadership Forum in November. Quick summary: “This session will attempt to summarize, and make relevant for the game industry, the most important lessons that I learned when getting my MBA from MIT … Continue reading

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Kzero compares the traffic rankings of various virtual worlds. Activision is launching an online music platform, based on the Guitar Hero franchise, that will compete with iTunes. Great idea. I’d love to know how they intend to handle portability between … Continue reading

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Raph calls out the McDonald’s Line Rider commercial, which I hadn’t seen yet. It’s a neat idea for an advertisement, and Raph draws on a few numbers to make the interesting point that Line Rider might be better known than … Continue reading

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Too wonderful for words. (Kim and Raph already beat me to it.) Jeremy Liew posts an estimate that most successful free to play MMOGs will generate $1 to $2 monthly ARPU. Some commenters dispute that, claiming up to $5. As … Continue reading

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The LA Times, which has historically been quite critical of Second Life (at least, in regard to its usefulness to businesses) published an article last month showcasing the increasing use of SL as a corporate meeting space. Ubisoft is making … Continue reading

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When games give way to interactive art. (Cryptic description, I know. I’d also thought of calling this “the most unique reason to purchase a game I’ve ever seen.”) Everyone should read this post on email communication. Long story short: 78% … Continue reading

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Kim writes a thoughtful post about EA’s Battlefield: Bad Company, and the rumor that it will enable players to purchase more advanced weapons with MS points. Kim makes a comparison to paintball (i.e. some players have an advantage because they … Continue reading

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McDonald’s is sponsoring an ARG called The Lost Ring in partnership with the Olympic Games. It may prove to be the most diverse ARG ever launched (no surprise, given the context.) Lots of puzzles in different languages and set in … Continue reading