I don’t normally post individual news stories (unless I intend to write an entire article about them), but this one’s got “happy Friday” written all over it. From Next-Gen: “total U.S. console software sales for July were $386M, according to … Continue reading
As every other blog has already reported, a Harvard Medical School professor claims that 40% of WoW player are addicted to the game. Ever-voracious MTV Networks is acquiring Atom Entertainment for $200M. Atom’s online destinations (including Shockwave.com and AddictingGames.com) feature … Continue reading
Recently, an interesting discussion regarding the value of an MBA ensued in the IGDA Production SIG mail list. Most of the discussion revolved around two issues: what do you get out of an MBA, and is it worth the time and money? One thread, suggesting that producers pursue a “personal MBA” (i.e. find 30 good business books and read them in your spare time), finally spurred me to write the following response:
Posted in Design / Production
Via Raph Koster, Second Life now features a puppeteering system that enables players to gesture in real-time. Cool. Downloadable content generates $1M for Call of Duty 2 — a first on the Xbox 360. Integrated voice chat is coming to … Continue reading
I don’t write about ARGs as often as I should (partially because they tend to be so complex that I just don’t have time to dig in, even though I really want to.) But ARGs are an important phenomenon, and … Continue reading
Joystiq draws attention to the plight of the color-blind (10% of all males), noting that a fair number of games are difficult-to-unplayable for people with this common condition. Something for designers and artists to think about. More information about E3′s … Continue reading
Over the past few years, the concept of “involvement” has become an increasingly hot topic amongst media executives and marketers. MIT C3′s own Stacy Wood, an Associate Professor of Marketing at the University of South Carolina, has been studying involvement (among other things), and she recently wrote an excellent article on the subject. The article isn’t publicly available, but I’d like to share parts of it with you — it is relevant to game companies as advertisers, and as developers of an advertising medium.
Posted in Ads-in-Games, Marketing / PR
Sony is building “entitlements” (i.e. Xbox Achievements) into its online service. For some reason, this makes me think of medicare and social security … probably not the effect Sony was hoping for. :-) As you’ve probably heard, E3 may be … Continue reading
Name: David Edery |
Recently Shared